Hotel Reviews Ireland

ARE IRISH HOTELS EMBRACING SOCIAL MEDIA?

Social Media is not an option.

One trillion devices are now connected to the internet, is there enough notice being taken of the rapidly growing phenomenon by Irish Businesses, and Irish hotels in particular?

Sales & Marketing people have been taught that word-of-mouth is key to success, but do they realize that the internet is word-of-mouth on steroids?  Everybody is an expert on-line, everybody has an opinion, and everybody who has ever stayed in a hotel is a hotel reviewer.  For the hotel industry, the importance of engaging with this activity is impossible to over-emphasise.

While they all have their Facebook pages these days, so many hotels are still not using Social Media correctly or sufficiently.