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Mairead
Mairead
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Tourism Ireland launch Market Plan for 2010

Monday, 02 August 2010 Category Hotel Reviews Ireland

Tourism Ireland have just launched their Market Plan for 2010 which aims to restore overseas tourism to growth.


Tourism Ireland have just launched their Market Plan for 2010 which aims to restore overseas tourism to growth. They acknowledge that international experts have forcast a decline of -2% in visitors to Ireland next year, however they plan to buckle that trend and in fact are aiming to increase tourism to Ireland by +3%
Great Britain, Germany and the United States will be the major areas of investment for the tourism body and they are focusing on the "Value Message" when selling Ireland abroad.
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Mairead
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